With Sprio's WhatsApp AI agent, all customer interactions on WhatsApp are automated. Take care of inquiries, offer notifications, qualify leads and receive payments within the WhatsApp application, which is used by more than 500 million Indians.
From the first customer message to the final confirmation, here is what happens behind every Sprio WhatsApp conversation.
A customer messages your WhatsApp number at any time of day or night. Could be a query, a complaint, a booking request or a payment question.
Sprio holds a real conversation. It asks clarifying questions, sends quick reply buttons, shares images and documents, and maintains full context throughout the chat.
If the conversation needs human judgement, Sprio transfers to the right agent with the full chat history. The customer never has to repeat themselves.
Beyond replies. Sprio will take real action, link your systems and execute entire customer journeys from front end to back end without lifting a finger.
Sprio reads all incoming WhatsApp messages and replies in seconds, anytime. Capable of understanding natural language in Hindi, Hinglish and English, comprehends context in multiple messages, and knows when to follow up with a question vs when to take action directly. Order Status, ETA on delivery and return requests. The details of the accounts, such as the balance, the EMI dates and statements, are included. You can find out if a time and place have been reserved for the appointment, and get confirmation when it has been booked. Product-related enquiries, price and availability questions
Send customised WhatsApp messages to lists of customers of any size. From 100 to 100,000 customers, Sprio can deal with bulk WhatsApp campaigns with customisation coming from your CRM. The number of people opening and reading WhatsApp campaigns is much higher than with SMS or email. Sprio tailors the text of each message to the person's name, order number or account information from your CRM. For orders, provide a trackable link to confirm the order, and for bookings, confirm the booking. Remind users to pay bills and to notify them of the EMI and due dates. News about flash sales and product launches. Notification and confirmation of appointments with one click.
A prospect messages you on the messaging platform WhatsApp, and Sprio responds, asks qualifying questions, scores the lead on purpose and passes only high-quality leads to their sales team. The complete qualification process takes place in the chat, so there's no need to fill out forms or make appointments. Enables budget, timeline and requirement questions as required. Leading the score and directions towards the right salesperson Book a demo or a visit to the site from the chat. Follows up on a set schedule with leads that are not committed.
Sprio can send the link of the payment gateway directly within the WhatsApp discussion thread, confirm when payment is received, add it to the CRM and send a receipt to the customer without them ever leaving WhatsApp. This decreases payment drop-off tremendously in comparison to the drop-off with email links. Sends payment links for EMI, fees, bookings and invoices Automatically confirms payment and sends a receipt. Follows up on pending/failed payments Updates the accounts or ERP on the success of the payment
Customers can check the availability, select a time slot and confirm a booking all from within the WhatsApp application. No back-and-forth calls, no missed appointments: Sprio checks your live calendar, blocks the slot, emails you a confirmation and sends you reminder emails prior to the appointment. Calendar availability checks in real-time, within the chat itself. The slot booking is confirmed, and an invite is sent to the customer within the calendar. You will receive a reminder 24 hours and 1 hour prior to the appointment. Scheduling is as easy as a text message; you can reschedule with a single message. Increases the chances of showing up at appointments, with a one-tap confirmation or rescheduling of appointments.
Sprio supports all WhatsApp media types, images, PDFs, videos, location pins, and interactive buttons. You can send product catalogues, property brochures, lab reports, insurance policy documents or video tutorials, all inside the same WhatsApp conversation. Product images and catalogue PDFs Location pins for store, clinic or event venue Quick reply buttons and list menus for easy selection Video messages for product demos or instructions
When a conversation needs a human, Sprio hands it off to the right agent along with the full chat history and a context summary. The customer never has to explain their issue again. Your team can pick up any conversation mid-way and continue where the AI left off. Configurable escalation triggers (keywords, sentiment, topic) Full chat history sent to agent before they respond Customer notified when human agent takes over AI resumes after human closes the ticket
WhatsApp supports multiple message types for different business needs. Sprio manages all of them within a single platform.
Hi Rahul, Your order #MUM4821 for Nike Air Max (Size 42) has been confirmed. Amount paid: ₹4,999 Expected delivery: 3-5 working days Track your order: [Link] Track Order Need Help?
Hi Meera, Your SBI home loan EMI of ₹23,450 is due on 5th July. Pay now to avoid late charges. UPI or net banking both work. Tap below to pay: Pay Now Remind Me Tomorrow
Hi Anjali, 🔥 Our biggest sale of the year starts in 2 hours. Up to 60% off on 500+ products. You have ₹350 in store credit waiting. Sale ends at midnight. Shop Now View My Credits
Scroll to explore how different Indian industries are using WhatsApp AI agents to automate customer interactions that previously required a team of people.
Sprio plugs into your existing CRM, calendar and payment systems. No ripping and replacing, no new infrastructure needed.
Sync contacts, leads and deals
Update records on every interaction
LAuto-capture leads from WhatsApp
SEnterprise CRM integration
HMarketing and sales pipeline sync
RPayment links inside WhatsApp
A real comparison, not a marketing chart. Here is what Sprio WhatsApp AI delivers compared to manual management and a basic WhatsApp chatbot.
| WhatsApp Business App (Manual) | Basic Keyword Bot | ★ Sprio WhatsApp AI | |
|---|---|---|---|
| Response time | Business hours only | Instant (keywords only) | Instant, 24/7 |
| Language understanding | Agent-dependent | English only, limited | Hindi, Hinglish, multiple Indian languages |
| Context across messages | Agent remembers | None | Full conversation context |
| CRM integration | Manual copy-paste | Not available | Automatic sync |
| Payment links | Manual, agent sends | Not available | Automated, mid-conversation |
| Outbound campaigns | Manual broadcast only | Not available | Personalised, automated |
| Scalability | Limited by headcount | Scales for simple queries | Unlimited simultaneous chats |
| Appointment booking | Manual coordination | Not available | Live calendar check and booking |
| WhatsApp follow-up | Manual | Not possible | Automated, mid-chat and after |
| Escalation to human | Always human | Not available | Smart, with full context |
| Analytics | Basic message count | None | Full conversation analytics |
| Setup time | Immediate | Hours to days | Minutes, no code needed |
Marketing and promotional messages sent via WhatsApp are only sent to customers who have opted in. In each campaign, Sprio handles consent collection and opt-out procedures.
It is based on the principles of the Digital Personal Data Protection Act, 2023. Each conversation flow includes data minimisation, consent management and customer opt-out.
Sprio follows enterprise-grade security practices and offers custom compliance options for larger organisations. Contact the team at connect@sprio.ai for security documentation.
Book a free demo. The Sprio team will show you exactly how WhatsApp automation works for your industry, in Hindi or English, in under 15 minutes.