Call every 99acres, MagicBricks and Housing.com enquiry within 60 seconds. Qualify buyers in Hindi or English. Book site visits without your sales team lifting a finger. TRAI compliant. Connects to LeadSquared, Salesforce and Zoho.
Sprio connects to the tools your team already uses, so leads, orders and updates flow in on their own.
India's residential market launched 90,023 units in Q1 2026 alone. The sales machinery behind those projects has not kept pace.
A 2007 lead response study at MIT Sloan, tracking 15,000 leads across six companies, found that calling within 5 minutes made contact 100 times more likely than calling after 30 minutes. Indian portals send the same enquiry to multiple brokers at once. The team that calls first usually gets the visit.
A buyer comparing two similar projects usually speaks to each team several times before deciding. Most real estate agents stop calling after 2 or 3 attempts. The ones who follow up at day 7, day 14 and day 21 often close deals the others left on the table.
The average Indian real estate enquiry converts across 3 to 9 interactions spread over 2 to 6 weeks. No human team can run a personalised 9-touch sequence across thousands of leads simultaneously. Sprio can.
From the first enquiry call to possession day, each stage of the property sales cycle has a dedicated Sprio agent.
Calls every enquiry from 99acres, MagicBricks, Housing.com and your website within 60 seconds of form submission. Confirms the buyer's name, budget, configuration preference, possession timeline, and location requirement. Scores intent and syncs the full conversation to LeadSquared or your CRM in real time.
Takes site visit booking off your team's plate. During the qualification call, Sprio checks your team's calendar, offers the buyer two or three available slots, and confirms the booking. It sends an SMS and WhatsApp with the site address, directions and contact details, and calls to remind the buyer 24 hours and 2 hours before the visit.
Calls every buyer who visited a site but has not made a booking decision. Checks in at day 3, day 7 and day 14 after the visit. Shares updated offers, new inventory or payment plan options if available. Handles objections like "comparing with another project" or "waiting for loan approval" and keeps the conversation alive until the buyer decides.
Calls buyers 7 days and 2 days before each payment milestone is due on an under-construction project. Shares the milestone amount, the construction progress linked to it, and the bank account details for transfer. For buyers with home loans, it can coordinate with their bank's disbursement team on a call conference.
Calls every buyer with a monthly construction update. Shares the slab count reached, key RERA milestones completed, and the next expected milestone. Buyers who know what is happening on site do not file RERA complaints. They recommend the project. A consistent monthly update turns a passive buyer into a referral source before possession.
Qualifies resale and rental enquiries and nurtures them over weeks. For resale sellers, it collects property details, expected price and possession status. For renters, it captures budget, preferred area, and move-in date. Hot leads are transferred to your human team in real time with a full conversation transcript attached.
Sprio connects to your portal accounts and CRM, then runs the lead qualification and site visit cycle without anyone on your team touching it.
Sprio integrates with 99acres, MagicBricks, Housing.com and your website via API. The moment a form is submitted, the lead flows into Sprio. CRM sync is set up with LeadSquared, Salesforce, Zoho or any platform that accepts webhook data.
Sprio places an outbound call within 60 seconds of lead arrival. In Hindi, Hinglish or English, it confirms the buyer's requirements, budget, configuration and timeline. The conversation is recorded, transcribed and intent-scored automatically.
Ready buyers get a site visit slot confirmed on the same call, with an SMS and WhatsApp confirmation sent immediately. Hot leads who need human conversation are transferred live to your team with a full transcript already on screen. Cold leads enter the automated nurture sequence.
Property sales move in defined phases: pre-launch, active sales, under construction, possession. Each phase has a different call objective. Sprio handles each one.
| Sprio Agent | Project Phase | When to Run | What Sprio Does |
|---|---|---|---|
| Pre-Launch Interest Agent | Pre-Launch | 3 to 6 months before launch | Calls your existing database and past enquiries to gauge interest in the upcoming project. Captures configuration preference and budget range. Creates a verified waitlist your sales team can work on launch day |
| Portal Lead Qualification Agent | Launch Phase | From day one of portal listing | Calls every portal enquiry within 60 seconds. Qualifies budget, configuration, and possession timeline. Books site visits for hot leads immediately. Starts nurture sequence for warm leads. Syncs everything to your CRM in real time |
| Site Visit Booking Agent | Active Sales | All through active sales phase | Schedules site visits and sends confirmations with address and directions. Calls to remind buyers 24 hours and 2 hours before the visit. Rescheduling is handled automatically if the buyer responds with a new request |
| Payment Milestone Reminder Agent | Under Construction | 7 days and 2 days before each milestone | Calls booked buyers before each construction-linked payment instalment. Shares the milestone amount, construction progress, and payment instructions. Reduces delays and prevents payment defaults on under-construction projects |
| Project Progress Update Agent | Under Construction | Monthly, through construction period | Calls all buyers with a monthly update on slabs poured, RERA milestones completed, and next expected milestone. Reduces RERA complaints and buyer anxiety during a long construction cycle |
| Possession and Referral Agent | Possession | 3 months before and after possession | Calls buyers ahead of possession to confirm punch list completion, handle snagging queries, and confirm handover appointment. After possession, follows up at 30 and 60 days to collect a referral from satisfied buyers |
Sprio connects to the portals and CRMs your team already uses. No new dashboard for your sales team to log into.
Real-time API connection. Every enquiry triggers a call within 60 seconds
Lead data flows into Sprio instantly. Call outcomes pushed back to your portal dashboard
Full API integration for lead capture, qualification call trigger, and CRM sync
India's most-used real estate CRM. Full bi-directional sync with call recordings attached to each lead
Enterprise CRM integration for large developers and brokerage networks with multi-city operations
Lead capture from PropTiger, IndiaProperty and Sulekha portals connected in one dashboard
Automatic pre-campaign scrubbing. DND numbers excluded from every outbound campaign
Post-call WhatsApp for brochures, floor plans, payment schedules and site directions
India's real estate market is at record volume. The enquiry load that comes with it cannot be handled by a calling team.
India's real estate market was valued at USD 620 billion in 2025 and is projected to reach USD 1.4 trillion by 2035, growing at 8.7% annually. That growth rate translates directly into more projects, more portal listings, and more buyers calling in — at a volume no manual team can absorb.
India's real estate drew $4.3 billion in institutional investment across 54 transactions in the first half of 2026, up 23% year on year. More capital flowing in means more projects coming to market, more portal listings, and more buyer enquiries that need calling and qualifying.
Bengaluru, Mumbai, Pune and Delhi NCR accounted for 77% of the 70,631 units sold in Q1 2026. These four markets alone generate hundreds of thousands of property enquiries every month that need to be called, qualified and nurtured.
Dr James Oldroyd's 2007 MIT Sloan research found that responding within 5 minutes makes contact 100 times more likely than waiting 30 minutes. In Roof AI's study of the industry's top 74 brokerages, only 9% hit that window. Sprio does it on every lead.
A buyer in Bengaluru wants Kannada or English. Pune speaks Marathi. Delhi NCR defaults to Hindi. Sprio picks up the language from the buyer's first few words and stays in it for the rest of the call.
A portal lead qualification and site visit booking setup goes live in a few weeks. The Sprio team handles API connections to 99acres, MagicBricks and Housing.com, CRM sync, and call script configuration before the first call goes out.
Every Sprio deployment for a real estate developer or broker is configured within India's regulatory framework for property communications.
All project information shared in Sprio calls is limited to RERA-registered details: carpet area, possession date, project registration number. Sprio does not make claims about appreciation, investment returns or possession timelines beyond what is in the RERA filing.
rera.gov.inEvery outbound campaign list is scrubbed against the TRAI DND and National Do-Not-Call registry before the first call. DND-registered numbers are automatically excluded. Call timing follows TRAI-permitted windows for commercial communications.
trai.gov.inSprio's call scripts are reviewed against the Consumer Protection Act 2019 and CCPA guidelines. The AI does not make misleading claims about property specifications, pricing, or available amenities that could constitute an unfair trade practice.
consumeraffairs.nic.inBuyer data collected during qualification calls is processed under the Digital Personal Data Protection Act 2023. Phone numbers, income information, and location data are not retained beyond the active conversation session without consent.
meity.gov.inVoice qualifies the buyer. WhatsApp delivers everything they need to make a decision: the brochure, floor plans, location map, payment schedule and EMI estimate. All sent automatically within seconds of the qualification call ending.
The moment a buyer is qualified, Sprio sends the project brochure, unit floor plans and RERA certificate via WhatsApp. No waiting for a sales rep to send a follow-up email that never arrives.
After booking a site visit, Sprio sends a WhatsApp message with the address, Google Maps link, site office timing, and your sales team's contact number. Repeat confirmations go out 24 hours and 2 hours before the visit.
Sprio sends an interactive payment plan PDF and an EMI estimate based on the configuration the buyer expressed interest in. Buyers who arrive at site having read the floor plan and payment schedule convert faster and ask sharper questions.
Monthly construction update photos are sent automatically to all booked buyers. A buyer who gets a site photo each month has nothing to wonder about. Calls to your site office drop. RERA complaints rarely come from buyers who feel kept in the loop.
Whether you are a large developer with multiple city projects, a mid-size builder in a Tier II city, or a brokerage managing portal leads across teams, Sprio has a deployment path that fits.